President Donald Trump. The open-air stage production featuring a magnetic blond businessman as the ill-fated Caesar, prompted outrage from the president's supporters who said the link with Trump would encourage political violence. The flap led two corporate sponsors to pull out. "Last night, Conservatives took back the theater, an institution they have been locked out of for too long. The left lost their safe space!" Laura Loomer, a journalist for right-wing media organization The Rebel, wrote on Twitter. Loomer, 24, was arrested for misdemeanor criminal trespassing and disorderly conduct after rushing the stage during the open-air performance of the play on Friday evening, said a New York police spokesman. She was later released with a ticket ordering her to รองเท้าแฟชั่นผู้หญิง ไซส์ใหญ่ appear in court. The Public Theater, which is staging the play in Central Park, has responded to the criticism by saying the production is valid artistic expression in keeping with a long tradition of William Shakespeare adaptations. At the same time as Loomer jumped on the stage, a second protester stood up in the audience to loudly criticize the production and audience.
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Footwear created from light and oxygen sounds like science fiction. But that is exactly how adidas crafted the midsole of their brand new shoe. Futurecraft 4D are the first high performance running footwear created through a process called Digital Light Synthesis. Adidas partnered with CARBON, a technology company that develops products through hardware, software and molecular science, to pioneer an entirely new manufacturing technique. According to a statement from adidas, the process uses “digital light projection, oxygen-permeable optics and programmable liquid resin” to form the midsole of the Futurecraft 4D shoe. The process helps adidas towards their goal of providing “bespoke footwear tailored to individual physiological data and customer desires.” “Despite the influence of technology to improve almost every other aspect of our lives, for eons the manufacturing process has followed the same four steps that make up the product development cycle—design, prototype, tool, produce, said Dr. Joseph DeSimone, Carbon Co-Founder and CEO. “Carbon has changed that; we’ve broken the cycle and are making it possible to go directly from design to production.” RELATED: Adidas Makes Running Shoes From Recycled Ocean Plastic Adidas took 17 years worth of data from real runners to create Futurecraft 4D. The shoe aims to address movement, cushioning, stability and comfort with one single component. The goal is to make “the ultimate running shoe for all.” Futurecraft 4D will be released this month, but on an extremely limited scale; only 300 pairs will be available to friends and family of the brand.
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Given that adidas' main problem is the lower margin compared to Nike, we should also have a look at EV/EBIT and P/E. Nike's EV/EBIT of 18.77 indicates 13% downside from adidas' 21.5, while Nike's P/E of 22.6 is 31% below adidas' P/E of 32.8. If top-line growth disappoints as a result of a lower interest for the brand, the probability of a margin expansion will approach zero. The current multiples would imply expectations of margin growth that will not materialize. Besides the perception that adidas is overvalued based on the multiples of 2016, I am starting to believe that the stock may be overvalued compared to NKE as well. If momentum continues to decline, as it has done in the last few months, I doubt the company can meet the necessary top-line growth (especially in North America) to sustain a healthy margin expansion. In that case, the premium over NKE wouldn't be justified. Based on Nike's EV/EBIT, adidas shares have 13% downside, which gives a price target of €152, basically in line with my previous target of €153, which was based on adidas' multiples in 2016. I remain short and I confirm my target of €153 in 3-6 months.
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